Golf Channel: 124,000 Viewers Per Minute In 2nd Quarter '13

For Immediate Release:

ORLANDO, Fla. (July 8, 2013) – Golf Channel continues to carry momentum after marking 2012 as the most-watched year ever and first quarter 2013 posting the most-watched quarter ever by wrapping June with the most-watched second quarter in network history. Second quarter reached nearly 29 million unique viewers.
 
For 24-hour Total Day (6AM-6AM), 124,000 average viewers per minute were tuned into Golf Channel in second quarter 2013, representing an 8% year-over-year increase compared to second quarter 2012, 39% vs. second quarter 2011 and 44% vs. second quarter 2010, according to data released by the Nielsen Company.
 
The record numbers in second quarter 2013 are built off Golf Channel’s viewership momentum in 2012, which drove Golf Channel’s status as the fastest-growing network on U.S. television since joining the NBC Sports Group (among networks serving 80 million or more homes throughout that span).
 
HIGHLIGHTS FROM JUNE:
· June 2013 logged the network’s most-viewed June mark with almost 18 million unique viewers.
· Golf Channel’s LIVE FROM THE U.S. OPEN and MORNING DRIVE drove the network to its most-watched U.S. Open Week for an East Coast venue.
· The week of the U.S. Open, MORNING DRIVE reached almost 2 million unique viewers, setting a new weekly high for the daily morning show in 2013.

GOLFCHANNEL.COM AND GOLF CHANNEL MOBILE POSTS RECORD TRAFFIC
Golf Channel’s digital presence experienced its best quarter ever with GolfChannel.com and Golf Channel mobile pulling in record numbers for unique visitors and page views. GolfChannel.com was up 26% in unique visitors and 39% in page views vs. second quarter 2012, while Golf Channel Mobile was up 47% in unique visitors and 76% in page views vs. second quarter 2012.  Contributing to these record numbers was GolfChannel.com’s and Golf Channel Mobile’s best month ever in June for unique visitors.  This was driven by GolfChannel.com’s and Golf Channel Mobile’s best month ever in June for unique visitors.