More On Masters 3D...

...from a Sony release:

Sony Electronics will support the effort not only as a sponsor of the 3D telecast, but also as an industry expert, along with supplying the latest advances in professional camera equipment and its 3D-capable televisions. Comcast will join in the production by providing the distribution channels necessary to deliver the content free to households throughout the United States. Additionally, Comcast and IBM, the Tournament’s technology partner, will combine efforts to offer the 3D feed via www.masters.com.
 
Two hours of live afternoon 3D coverage will be available each day beginning during Wednesday’s Par 3 Contest on April 7 and continuing throughout the four Tournament rounds, Thursday, April 8 – Sunday, April 11.