"12-year-old golf phenom Xavier Perez signs name, image, likeness deal"

ESPN.com’s Tom VanHaaren reports on the first grand scale NIL deal signed for a junior golfer.

Cobra Puma has inked 12-year old Xeve Perez to a deal, joining his proud partners at Easypost, JumboMax and OnCore.

One of the agents working with Perez is Brett Falkoff, who also represents PGA Tour players, including Bryson DeChambeau.

"He hits the ball further than any 12-year old I have ever seen, and when it comes to his short game, he already has hands like a professional," Falkoff said in a statement. "His larger-than-life personality and well-mannered demeanor will set him apart, and we feel that combined with his work ethic and passion for the game, it's only a matter of time before he takes the golf world by storm."

I haven’t a clue how this ends well except for the adults cashing in on a kid. But maybe he’ll surprise us hitting it “further” than any 12-year-old in the game’s history.