Ratings: 2021 Genesis (2.24) Gains Without Daytona 500 Competition
/This year’s Max Homa-won Genesis Invitational scored nice ratings upticks on CBS (2.24 vs 2.03 final round) despite last year’s leaderboard featuring Adam Scott and Rory McIlroy, reports ShowBuzzDaily.com.
Saturday’s wind-delay killed numbers for the network window but saw a nice audience turn to Golf Channel for handoff coverage.
2020’s Genesis went up against the Daytona 500 (6.26).
Golf Channel saw a nice uptick in Sunday morning coverage and other windows.