First PGA In May: 3.9 Overnight For CBS Coverage, Peaks At 5.4 During Conclusion
/Brooks Koepka’s 2-stroke victory started as an apparent runaway but got interesting and the numbers suggest viewers turned over as the lead shrunk. CBS’s final round coverage drew a 3.9 rating, down significantly from last August’s 6.1 overnight when Tiger, Koepka and other top names dueled down the stretch.
Last year’s Players Championship, the final in May ( a week prior to the new PGA date) and featuring Woods in contention, drew a 4.1, up from a 2.6.
Austin Karp of SBJ posted some numbers and context.