Trying To Gauge The Financial Impact Of Tiger's 2019 Masters Win
/ESPN.com’s Tom VanHaaren goes pretty deep in trying to interpret numbers from Tiger Woods’s 2019 Masters win, including ratings, sales, views, impressions, etc…
Big numbers are bandied about and might prompt a pause, but these numbers do not lie:
According to CBS, the final-round coverage and encore presentation was seen by 37.2 million viewers, a 41 percent increase from 2018's live-only coverage.
The Masters tweets out video of the final putt from the champion each year. Reed's winning putt from 2018 has been viewed 393,000 times.
The same video of Woods this year, as of Monday morning, has been viewed 7.85 million times.