First World Alert: Thanksgiving Passes Without New PGA Tour TV Contract
/To many, the notion of urgency in a sports television negotiation amounts to a silly notion. Especially one that does not change hands (potentially) until 2022.
But as I explain for Golfweek, with the passing of Thanksgiving weekend, the hoped-for conclusion to the PGA Tour’s media partner future came and went. Not surprising, really, with something so complex and uncertain. Nonetheless, the intrigue continues and with two high-profile events over the next two weeks, resolution to what is a major behind-the-scenes power struggle involving America’s biggest media companies, remains a huge topic of conversation within the golf business.