Hope! Mickelson Becomes Host To PGA Tour's Desert Stop
/Along with a blue chip sponsor in American Express, the once-vital Bob Hope Classic now has a blue chip host in Phil Mickelson, who expands his role as the tournament’s front man.
Larry Bohannan with all of the Desert Sun details, including these comments from Phil, who even put on his best flip-flops for the presser.
“The last couple of years, we asked to give us a few years to really showcase what this tournament can do, and have needed and had the help of many people,” Mickelson said, specifically pointing to officials with Discovery Land, developer of Madison Club and other desert courses, and Lagardere Sports, which operates the tournament for non-profit Desert Classic Charities.
“Now we have the partner that we want to bring it to a whole other level,” Mickelson said, a reference to the new five-year sponsorship deal with American Express. “American Express asked that myself and my foundation take on a bigger role, the PGA Tour asked me to take on a bigger role. My wife and I, Amy, we’ve decided this is the right fit, and we want to have a more direct involvement with the charitable support and donation here in the valley.”