2016 WGC Match Play Ratings Up In Spite Of Easter Sunday
/This looks like a nice ratings spike for the WGC Dell Match Play despite no Americans in the final four, Jason Day plodding in fan-unfriendly fashion and Easter Sunday...
From Golf Channel PR on Golf Channel:
-First three days of live coverage (Wed-Fri) on Golf Channel are +58% vs. last year.
-Saturday coverage of round of 16: .58 overnight rating, +4% vs. 2015. Peaked at. .77 overnight rating from 1-1:30 p.m. ET. Best Quarterfinals coverage on Golf Channel since 2013.
-Sunday coverage of semifinals: .86 overnight rating, +41% vs. 2015. Peaked at 1.3 from 1:30-2 p.m. ET. Best Sunday morning coverage of WGC Match Play since 2008.
And this on NBC's ratings:
--Saturday coverage of quarterfinals: 1.69 overnight rating, +15% vs. 2014 (2015 coverage followed Kentucky Derby). Peaked at 2.1 from 5-5:30 p.m. ET.
--Sunday coverage of finals: 2.18 overnight rating, +22% vs. 2015. Peaked at 2.7 from 5:30-6 p.m. ET. Best overnight rating for finals at this event since 2012.