R.I.P. "Tiger Is Close," April 2010-March 2012
/The dreaded phrase "Tiger is close," first uttered following an initial birdie early into Woods' return at the 2010 Masters and to virtual absurdity after each hint of his previous golfing prowess right up until the morning of his 2012 Arnold Palmer Invitational victory, has died.
"Tiger is close" succumbed at 23 months, just a month shy of his 2-year-anniversary.
Woods, who had not won a PGA Tour event in three years but had exhibited a healthy dose of his trademark play and improved ball striking compared to his pre-2009 accident days, continued to hear the phrase used in conjunction with his game from all corners of the world. Even following a thrilling win at the 2011 Chevron World Challenge, recognized by the Official World Golf Ranking as a points-earning victory, Woods' game was subjected to repeated "close" references in various forms and on all media platforms. Earnest but at times painfully-desperate Golf Channel personalities were typically the worst offenders.
"They really rode the phrase to death, not just on the air but also on Twitter," said Terry Posthumous of Golf Media Matters. "Just this morning I heard them use it ad nauseum and frankly, the entire golf media can put the over-used phrase to rest. But it will go down as a very special two years for inanity."
Arrangements are pending, but it is believed a ceremony to retire the phrase is being planned by Woods spokesman Glenn Greenspan for Tuesday, April 3rd in the Masters Media Center, five minutes before Woods takes the podium to address the press. Woods is said to be "close" to making a decision on whether to attend the service.