Inventor Of Every's Hideous Putter: "We're not ready to talk specifics about it."

Johnson Wagner won the Sony but the takeaway from the week has to be that grotesque putter former pothead and soon-to-be-headed-to-interview-schooler Matt Every used to get into contention in Honolulu.

Alex Miceli has the backstory on Every adopting the thing.

“It gets my hands in the same spot every time,” Every, who enters the final round of the Sony Open tied with Jeff Maggert for the lead, said this week of the BlackHawk. “I just feel a lot more square over the putt.”

Every, 28, a 2005 Walker Cup player who starred at the University of Florida, finished 18th on the 2011 Nationwide Tour money list to earn his second shot at the PGA Tour. He has been using the BlackHawk for the past month and half, playing in three non-PGA Tour events, including the Pebble Beach Invitational.

He got a chance to try the putter when engineer-turned-putter-designer David Kargetta came to TPC Sawgrass in Ponte Vedra Beach, Fla., where Every was practicing and talked him into testing it.

“It's for me, man, and a lot of other guys have tried it out at TPC, too. I'm not the only guy, but they either had putter deals and they didn't pull the trigger,” Every said. “It's the first tournament. If I start playing well with it, maybe it will catch on. If not, I don't care if it catches on, as long as it catches on for me.”

Garry Smits caught up with the Florida-based creator, David Kargetta, who is a real marketing maven.

"We're not ready to talk specifics about it," Kargetta told me Sunday. "Whatever Matt does this week should be about Matt, not about what he's doing."

Kargetta said he received USGA approval for the putter last February. He would not reveal the weight and dimensions of the huge, black putter head, nor what he considered the main benefits to a player rolling the ball with such a large implement attached to a putter shaft.

There is no web site. Kargetta does not have a retail shop. No one can buy it -- yet. He said he was planning to put the putter on sale in March but admitted it might be sooner, based on the attention Every is getting from leading the Sony Open for most of the tournament so far.