"It’s not the first time new-age media has created such turmoil and it surely won’t be the last."

Jason Sobel takes the opportunity presented by the McIlroy-Townsend Showdown At Kilarney to point out that this is part of the growth process...for Twitter users.

Really, though, Rory’s outburst has less to do with him as a person or a player and more to do with him as a tweeter. Expect this to be a lesson learned. He likely won’t discontinue tweeting like buddy Lee Westwood did for a while, but he may edit down his posts to a more milquetoast persuasion in the future.

Being able to not only read unfiltered opinions from players and analysts, but interacting with them is a large part of what makes Twitter such a useful tool for most sports fans, as well as those who work in the industry. When handled improperly, though, it can become a dangerous device, as certain newsmakers can cause headlines with a few simple keystrokes.

The key for players and analysts is controlling the message through this medium, but controlling emotions is a major component of it, too.

Golf’s latest squabble featured an outspoken analyst who is entitled to his opinion and an uber-talented young player who went over the line in addressing his. It’s not the first time new-age media has created such turmoil and it surely won’t be the last.