"It will have a real immediacy. We’ll even do the weather."
/Check out Tom Cunneff's Links interview with Keith Allo, the Golf Channel suit who reveals all sorts of interesting stuff about the network's current and future programming, including a morning show in 2011.
How will Comcast buying NBC/Universal affect programming and what can we expect for 2011?
I can’t talk about the merger because the FCC still needs to approve it, but we’re going to have two new half-hour instruction shows on next year, on Tuesdays and Wednesdays from 7-7:30, based on this instructor search we’re doing now, along with Michale Breed’s hour-long Monday show. Before I was here we did a lot of instruction because we didn’t have a lot of other programming. We’ll speak to our core, but not tie our entire evening up with instruction. We’ll also have a new morning show called “Dawn Patrol” that will air from 7-9. We don’t have hosts yet, but it’ll be our version of “Mike & Mike.” We have a third studio that we’re completely redoing to accommodate the set. It’ll be grounded in golf but it will also cover financial news, other sports. It will be a heavily guest-driven show with people calling in, including players. It will have a real immediacy. We’ll even do the weather. Our ticker will have more than golf news. It’ll have other sports scores and the top line results from the stock market the day before. It’ll be something that will service our viewers so they have a reason to watch us. It’s one of the things that’s been missing. We’ve been talking about launching it for two years but ’11 seems right. I think it will be really popular.