"Woods doesn't need to be managed, especially by someone who appears to think the BCS is a brilliant idea."

Gene Wojciechowski on Tiger's reported use of Ari Fleischer to sculpt his media relations upon returning to golf:

From the Ari Fleischer Sports Communication Web site: Let us help you gain control over the way you deliver your message with comprehensive instruction for each point of contact with the media.

Yes, that's what Woods needs right now. He needs to be programmed more! Let's load him up with comprehensive instruction and deliver him to America. You won't know whether it's Tiger or an Audio-Animatronic at the Hall of Presidents.

When is Woods going to realize that he's in this hot mess because, (A) He had zipper-control issues and (B) He was disconnected from reality and thought he was bullet-proof? Rehab for sexual addiction has begun to address A, but solving the B part comes from within, not from a PR firm.