"Not to knock on Golf World but it does have a rather PGA Tour-centric view of golf."
/John Hopkins, talking to publisher Jim Nugent about the launch of Global Golf Post, which posts its first official issue January 11th. This, from editior Brian Hewitt:
"We will make money strictly from advertising...mostly from golf equipment companies, travel marketers, and some of the global golf sponsors, such as BMW, HSBC etc. We put out a rough prototype in November; with no promotion except word of mouth, we quickly got to 7,000 subscribers. Our goal is to get to 100,000 subs by the end of the year."
GGP won't work unless it offers something significantly different from that currently available in Golf World and Golfweek magazines both of which are available online. "What we hope to do that they can't do is have GGP in our readers' hands, so to speak, by 7.00am Eastern time on a Monday morning" Hewitt said. "Their readers have to wait until Thursday or Friday morning for their copies. We are going to emphasize the global aspect of GGP. Not to knock on Golf World but it does have a rather PGA Tour-centric view of golf."
No that's not a knock...just a tweak!