"Why not go to Asia and tap into the huge popularity of women's golf there?"

That's the question Ron Sirak asks and answers rather convincingly. And it's one many of us asked when the LPGA seemingly was going in a different direction with it's English-only saga:

Why not go to Asia and tap into the huge popularity of women's golf there? In Japan, for example, the women routinely gets better TV ratings than the men and throughout Asia LPGA players are treated like rock stars. Follow the money, baby, follow the money.

Besides, it is certainly true that the main thing on the minds of American sports fans this time of the year are matters pigskin:

Will Joe Paterno have his fifth Penn State team to go undefeated and not win the college national championship?

Are the Tennessee Titans really that good?

Think it's not difficult to pry eyes and minds away from football this time of the year? Just check out the TV ratings for the World Series, were you have to go back to when there were still day games to find numbers this low -- and in at least one case not even then.