Tiger's New PGA Tour Commercial

Doug Ferguson writes about Tiger's new PGA Tour ad, filmed during his Nissan Open week off.

While at home in Florida two weeks ago, Woods did three spots for the PGA Tour. One of them was a voiceover, and the other two were scripted roles promoting the FedExCup.

"Clearly, having Tiger do these spots is a very nice element of the campaign," tour spokesman Ty Votaw said. "It’s always good to have your No. 1 player participate in these things. He’s someone who resonates with our fans, and to see him in this kind of context is something the fans will enjoy."

Ty, no mention of texture?  And I had it marked on my PGA Tour MBASpeak bingo board! Oh well. 

Mark Steinberg at IMG said PGA Tour commissioner Tim Finchem approached him late last year and they found a spot in Woods’ schedule — coincidentally, it was the week of the Nissan Open, which Woods skipped for only the second time in his career.

Coincidentally, I think that's the week that he was undecided about playing up until the last minute!

Uh there's your confirmation: that lovely westside traffic really did leave a bad taste in his mouth. Can't say I blame Tiger.

This should also put to rest the silly stuff about him skipping Riviera to protect his streak.