"My goal for the next 10, 20 years is to build up the Annika brand name"

Annika Sorenstam is talking retirement...and building her brand.

"I'm pretty tired of golf," said the 36-year-old Sorenstam. "I want to have kids and if we decide to do that the time is now and I probably can't combine that with a golf career."

And...

"The question is whether I'm willing to make the effort, because it requires me to give all I've got," Sorenstam said. "It's all or nothing if I'm going to play."

"Last year I barely practiced and I still won six tournaments and finished third in the money rankings, but being sloppy like that doesn't hold up in the long run."

If she does retire, Sorenstam said she would still like to be involved in the business side of golf.

"My goal for the next 10, 20 years is to build up the Annika brand name, with my own golf school and golf course design and other things I want to develop."